If you’ve ever traveled I-40 through Amarillo, you’ve no doubt seen a true example of classic “Americana:” the Big Texan Steakhouse with its giant billboard challenge – if you can eat the entire 72 oz T-bone steak, it’s free. Next to the fabled Cadillac Ranch, it’s Amarillo’s most famous landmark.
I’ve known a few people who’ve tried; but no one who ever walked out without having to pay.